Email Your Press Release--Get FREE Publicity From BIG Media
The media thrives on press releases. Over half of the news you read in business publications comes from press releases sent to them by businesses and organizations.
Media is more competitive than ever. TV stations, radio, newspapers, and networks have all had to scale back and tighten budgets. This means they rely more than ever on the good stories YOU send them. A newsworthy press release can pull in lots of FREE media coverage for your business.
Make sure your story is something the media audience will be interested in.
Editors hate getting a release that is really an ad disguised as a release. For press release format, check out the sample releases at DrNunley.com.
Send your release to media via email. Almost everyone in media uses email. There are several very good email release services that have long lists of media contacts. Xpresspress.com recently sent out a release for Memail.com. The release got Memail major network coverage and thousands of new subscribers in a single weekend. Xpresspress.com sends to their list for just $225.
You can get even lower rates from http://www.gapent.com/pr where a minimum order is just $50. If you send out lots of releases, consider getting a list of media and sending them yourself. Gebbieinc.com has a terrific media guide and lots of free media addresses listed on their site.
Kevin Nunley provides marketing and copy writing. Read all his free tips at http://DrNunley.com Reach Kevin at kevin@drnunley.com or 603-249-9519.
Feel free to use Kevin's articles on your website or in your newsletter or sales materials. Include contact info at the end. No spam.