Put Ads On Your Site

If you're getting a good amount of traffic to your web site, it may be time to sell banner space.

Ad networks which place banners on your site and pay you a commission work on CPM (cost per thousand visitors). A good place to get started is TheAdStop.com. They have a hand picked list of top ad networks you can check out.

Banner rates are about $35 per thousand impressions (an impression is when a visitor sees the banner), but most sites are highly negotiable and will take less. Ad networks can also pay per click with ranges from a nickel to twenty cents per click.

Before you can put banners on your site, you need to know what kind of traffic you're getting. Your web host may have a stats package you can check. Most experts I talked with suggested going for WebTrendsLive.com Their renowned stats program is now online with a basic free version.

Stats packages like WebTrends show your web site traffic from every possible angle: unique visitors, time spent on pages, sales per page, etc. In the end, the added details of how people use your site could boost your product and service sales so much that banner income will merely be an afterthought.

Kevin Nunley provides marketing and copy writing. Read all his free tips at http://DrNunley.com Reach Kevin at kevin@drnunley.com or (801)328-9006.

Feel free to use Kevin's articles on your website or in your newsletter or sales materials. Include contact info at the end. No spam.