Write a Great Classified Ad

Classified ads are often called the poor person's advertising. The fact is, they work for almost every business. Check the pages of your local "shopper" newspaper and you will see most of the BIG businesses in your town using classified ads, too. Classifieds are also the Internet's best bargain for your dollar.

Here is a simple formula for writing a killer classified ad:

Start the first two or three words in all capital letters. These words should grab your prospect's attention. Readers skim down the column of ads and only read the beginning words that stand out from the others.

"NEVER MIND people who say you won't get rich."

"YOUR FREE COMPUTER is waiting in our exciting sweepstakes."

Next add a few sentences that talk about your product, service, or opportunity. Keep sentences short. Don't have to be complete. Start with action words.

"YOUR FREE COMPUTER is waiting in our exciting sweepstakes. Enter while you browse our complete line of speed-demon computers. LOW prices!"

Wrap it up with your phone number, address, email, or web site URL.

"FULL DETAILS http://www.yoursite.com"

Kevin Nunley provides marketing and copy writing. Read all his free tips at http://DrNunley.com Reach Kevin at kevin@drnunley.com or 603-249-9519.

Feel free to use Kevin's articles on your website or in your newsletter or sales materials. Include contact info at the end. No spam.