Getting Listed on Yahoo

Diane Standish of NetPaws.com wrote this week to say her web site got listed on Yahoo! That's big news. Yahoo is the top search engine directing the viewing preferences of millions of customers.

Yahoo is also an often frustrating challenge for site owners. While most search engines have a robot inspect and list your site, Yahoo continues their practice of having real humans look at your site. Their staff only has time to consider a small fraction of the sites submitted, as low as 10% to 20%.

There are lots of theories on what it takes to get listed with Yahoo.

Diane feels her site was pulled from the stack for consideration because she used an especially delicious description. Her site description got the interest of Yahoo personnel.

Others have suggested Yahoo picks sites that have the name of the business in their title. Yahoo also appears to give much lower consideration to sites on free services.

To suggest your site for listing, search for other sites in your field. Look for the "suggest a site" link at the bottom of the page that lists sites most like yours. Have your description and list of keywords ready to enter.

Kevin Nunley provides marketing and copy writing. Read all his free tips at http://DrNunley.com Reach Kevin at kevin@drnunley.com or 603-249-9519.

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